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Examples of Why Augmented Reality is Important 

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Like virtual reality, augmented reality is just about visuals, but it differs in that it augments your perception of the real world. Virtual reality, on the other hand, is a fantasy or dreamland that you can travel to by using certain devices. Many have termed AR as the use of technology for space redefinition, but the most important aspect is not how augmented reality works but what it can be utilized for.  Here's a good read about what is augmented reality used for, check it out! 

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Marketers and public relations experts are now using augmented reality in their communication strategies. The use of the technology results in the creation of content that captures the attention of users and engages them to the extent that they want to buy a particular product or use a certain service. Augmented reality is a revolutionary tool for consumer interactions because using it places you way ahead of your competition. To gather more awesome ideas on what is augmented reality applications, click here to get started. 

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College lecturers can now use augmented reality in their classes to make students more attentive. The use of the technology is also essential in explaining concepts in an easy to understand manner. Some of the areas that it can be used in include dentistry and engineering where 3D models are displayed to students. The participation of students in a class is greatly enhanced if they can access the 3D models on handheld devices since that allows them to try out various scenarios with the subject. This feature is now in use and has resulted in better understanding of the concepts being taught because students also find it to be a fun way of learning.

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Augmented reality apps are useful to persons who are new to cities or neighborhoods because they allow them to explore these areas and even locate facilities that are of interest to them.  What's more, the apps even come with filters that narrow options for you. For instance, if you are looking for a specific hotel, it is possible to find a category that will display its precise location by guiding you towards it in step by step fashion. It is unlike traditional tools that only indicate the location of the establishment and leave you to your own devices to find it.

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Its use in shopping is simply amazing since you can now browse a variety of items that interest you and even avoid queuing by buying from a virtual pop-up store. The e-commerce landscape is definitely going to change with the technology in use since more advanced features are expected to come.

Augmented reality can be used in customer care departments to provide clients with instruction on how to use certain products or solve problems. Instead of calling such a department, the customer care representative gains access to your camera and walk you through the process or offer other types of help through it.

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